About Us

Our experience with buying a home that was For Sale by Owner began in 2001 when we bought our first home in DeForest, WI. We purchased that home from college friends of ours with the help of a highly respected lawyer in DeForest. This experience instilled a desire in us to help educate others on the concept of buying and selling properties by owner. In February 2004, after we were blessed with our second child, we realized that we had quickly outgrown our home and that it was time to begin the search for our second house. We decided to use the Internet to advertise and sell our home, as well as to search for new houses in the Madison area. Once again we hired a local attorney to represent us, and literally saved thousands of dollars in the process. With a little hard work, and help from an attorney, we were able to sell our home within three weeks. The most important thing that these experiences have taught us is that buying and selling a home can be easy, and it can be done without paying the high commissions.

We provide you with a low cost web based tool to market “For Sale by Owner” property. We are not real estate agents, brokers, or attorneys. We charge a flat rate fee ($129) to provide you with the ability to professionally advertise your property on the Internet. All property listings on the FSBONorthShore.com are entitled to one full web page. This web page includes a comprehensive property specification, unlimited text description, eight-color pictures, a printable color brochure, an e-mail contact form, and a link to an on-line map of your property. Our service also includes the use of a professional yard sign. Our long-term goal is to expand this site to be the most informative, cost effective, user friendly For Sale by Owner website in the state. Our web based solution to home buying and selling is unique in that we are committed to providing this service to a local demographic area. We are committed to sharing as much information as we possibly can as it relates to buying property for sale by owner, and tools that will support you in achieving your For Sale by Owner goals.

We feel very excited to begin this new venture, and we are confident that we will be helping so many people experience home buying and selling in the same way we have. Buying and selling on your own may seem challenging, but with the proper legal representation, the use of our professional web site and marketing tools, and a little hard work, you will be satisfied in knowing you did it yourself and you saved thousands of dollars in the process.

Thanks so much for your support.

Bill & Erica Schultz

On April 3, 2006 we are launching a partner FSBO web site that will be servicing the Madison Real Estate market. Click here to visit www.FSBOBadgerland.com.